Monthly plans by volume
Mortgage follow-up pricing.
Sized by new and active leads.
A monthly subscription sized by new leads and active leads. From $49/mo. No Mini plan. Optional Pro for higher-quality leads; Max for extremely high-quality leads.
Volume matrix
Monthly price by new / active leads.
Volume = new leads per month / active leads you are working. Choose the smallest band that covers both. Above 4,000 / 20,000 is custom. Pro and Max are optional upgrades at the same band—Pro for higher-quality leads, Max for extremely high-quality leads.
| New / active leads per month | Monthly | Pro | Max |
|---|---|---|---|
| 50 / 250 | $49 | $149 | $1,249 |
| 150 / 750 | $99 | $299 | $2,499 |
| 500 / 1,250 | $199 | $599 | $4,999 |
| 1,500 / 7,500 | $499 | $1,499 | $12,499 |
| 4,000 / 20,000 | $999 | $2,999 | $24,999 |
| Above 4,000 / 20,000 | Custom | Custom | Custom |
How to read the band: first number is new leads per month; second is active leads you are working. Taxes and third-party services (Bonzo, carriers, etc.) are separate. A signed order controls if it states different commercial terms.
Volume band finder
What volume band fits your pipeline?
Enter approximate new leads and active leads per month. We highlight the matching published monthly price. Pro and Max are optional at the same band—Pro for higher-quality leads, Max for extremely high-quality leads.
Band: 150 / 750 · $99/mo
Pro (higher-quality): $299 · Max (extremely high-quality): $2,499
Recommended start
Start on Essential by volume.
The monthly column above is Essential—our recommended starting plan. Most teams begin here and stay here. Pro and Max are optional upgrades on the same volume bands—Pro for higher-quality leads, Max for extremely high-quality leads.
Recommended starting plan
Essential
Solid follow-up for everyday mortgage conversations across your team. Pick the volume band that covers your new leads and active leads each month.
- All loan officers included
- Full Bonzo sync & pipeline controls
- Monthly subscription by volume band
From $49/mo
Published bands from 50/250 through 4,000/20,000. Custom above.
Optional
Upgradeable models
Pro and Max use the same volume bands. Choose Pro for higher-quality leads; Max for extremely high-quality leads.
≈3× Essential
Pro
From $149/mo
Built for higher-quality leads—tighter follow-up when every reply has to earn its keep.
Same volume bands as Essential. Upgrade for higher-quality leads—not required to start.
- All loan officers included
- Full Bonzo sync & pipeline controls
- ≈3× Essential at each volume band
≈25× Essential
Max
From $1,249/mo
For extremely high-quality leads—when the conversation is high-stakes and every touch has to land.
Same volume bands as Essential. Optional for extremely high-quality leads—most teams start on Essential.
- All loan officers included
- Full Bonzo sync & pipeline controls
- ≈25× Essential at each volume band
Pricing questions
The details that matter.
What is the complete LoanWick price?
A monthly subscription based on model tier (Essential, Pro, or Max) and your lead-volume band (new leads / active leads). Most teams start on Essential. Published bands start at $49/mo for Essential at 50/250. Above 4,000/20,000 is custom. Applicable taxes and third-party services are excluded.
Is there still a Mini or per-message plan?
No. Customer-facing commercial plans are Essential, Pro, and Max only, billed monthly by volume. Per-message Mini pricing has been retired from public plan selectors.
Is pricing per loan officer?
No. Every plan includes all loan officers without an additional per-seat platform fee.
How do volume bands work?
Pick the smallest band that covers both your expected new leads per month and the active leads you are working. If either number exceeds a band, use the next band. Above the top published band, contact LoanWick for a custom quote.
Does the model tier name equal an AI model?
No. Essential, Pro, and Max are commercial plan names. Approved AI-model configuration is managed separately and is never inferred from the plan name alone.
Can we switch tiers or bands later?
Yes. Contact LoanWick or use Plans & payments (when enabled) to change tier or volume band. Previewing another response configuration does not silently change your billing plan.